Senior Marketing Executive

Digital Marketing Strategy & Execution

• Develop and implement comprehensive digital marketing strategies
• Manage the company's social media presence (LinkedIn, Facebook, etc.)
• Plan and execute digital campaigns across multiple channels
• Monitor social media engagement and community management
• Track, analyze, and report on digital marketing metrics
• Optimize digital marketing efforts based on data insights

Content Creation & Management

• Create engaging content for various digital platforms
• Write and edit high-quality articles, blog posts, and social media content
• Ensure consistent brand voice across all digital channels
• Create compelling copy for email marketing campaigns

 Technical Content Development

• Collaborate with technical experts to create in-depth technical articles and thought leadership content
• Create content that positions Vietnam Silicon as a technical thought leader

 Employer Branding Content Development

• Partner with HR team to develop compelling content for employer branding initiatives
• Design and manage recruitment-focused social media campaigns

Website & SEO

• Manage website content updates
• Optimize content for SEO
• Monitor website analytics and user behavior
• Recommend improvements for better user experience
• Collaborate with web development team for updates

Campaign Management

• Plan and execute digital marketing campaigns
• Create marketing materials for various channels
• Track campaign performance
• Collaborate with design team for visual assets
• Manage email marketing campaigns