A. Sales & Business Development

• Achieve or exceed sales targets for thermal analysis and rheology instruments in the assigned territory or segment.
• Identify and develop new business opportunities through market research, networking, and proactive customer engagement.
• Manage the entire sales cycle: lead generation, qualification, technical discussions, quotation, negotiation, and closing.
• Develop and maintain a healthy sales pipeline using CRM tools.

 

B. Customer Relationship Management

• Build and maintain strong relationships with key customers (R&D centers, universities, QC labs, manufacturing plants, etc.).
• Understand customer needs and propose appropriate instrument solutions.
• Conduct regular visits, presentations, and follow-ups to ensure customer satisfaction and long-term loyalty.

 

C. Product Demonstration & Technical Support (Pre-Sales)

• Collaborate with application specialists to conduct product presentations, seminars, demos, and trials.
• Understand the key applications of thermal analysis and rheology to effectively communicate benefits and differentiate products.
• Provide accurate technical and commercial information to customers.

 

D. Market Intelligence & Strategy

• Monitor market trends, competitor activities, and customer demands to identify growth opportunities.
• Contribute input to marketing strategies, campaigns, and events.
• Participate in trade shows, conferences, and technical seminars to promote instruments and solutions.

 

E. Internal Collaboration

• Work closely with application specialists, service engineers, and marketing teams to ensure seamless customer experience.
• Provide feedback from the field to product and marketing teams for continuous improvement.

A. Education:

• Bachelor’s degree or higher in Materials Science, Chemistry, Chemical Engineering, Physics, Polymer Science, or related scientific/technical disciplines.
• A business or sales background is a plus.

 

B. Experience:

• Minimum 2–3 years of sales experience in scientific instruments, lab equipment, or technical solutions.
• Experience with thermal analysis (DSC, TGA, DMA), Rheology instruments and Masterizer, XRF, XRD is strongly preferred.
• Familiarity with key industries (e.g., polymer, plastic, cement, coatings, academia) is advantageous.

 

C. Technical Skills:

• Good understanding of material characterization principles.
• Ability to conduct basic product presentations and explain instrument features.
• Familiarity with SFDC tools and MS Office.

 

D. Soft Skills:

• Good communication, negotiation, and presentation skills.
• Strong customer focus and solution-oriented mindset.
• Self-motivated, organized, and capable of working independently or in a team.
• Willingness to travel frequently within the assigned territory.

 

E. Preferred Attributes

• Experience working with major brands such as TA Instruments, Netzsch, Mettler Toledo, Anton Paar, PerkinElmer, Malvern, etc.
• Previous involvement in instrument seminars, roadshows, or technical workshops.