Market & Competitive Analysis:
- Research and analyze BPO industry trends, market dynamics, competitors, and customer need to identify growth opportunities.
- Monitor emerging markets, verticals, and geographies for business expansion.
Data & Business Insights:
- Collect, structure, and interpret data related to sales performance, lead generation, customer retention, and operational efficiency.
- Develop dashboards and reports to track KPIs related to growth and business development.
Revenue & Client Growth Strategy:
- Support pricing models, business cases, and ROI analysis for new service lines or client proposals.
- Analyze client accounts to identify upselling, cross-selling, and retention opportunities.
Performance Optimization:
- Collaborate with sales and marketing teams to optimize lead generation campaigns and conversion funnels.
- Provide insights on channel effectiveness and customer acquisition costs (CAC).
Forecasting & Planning:
- Assist in financial forecasting and demand planning to support scalability.
- Create data-backed recommendations for senior leadership on expansion strategies.