Secomapp is looking for a Social & Community Building Specialist to help grow our Shopify app’s presence across social platforms and eCommerce communities.

In this role, you’ll contribute to our app product - one leading affiliate marketing solution - to be seen and trusted — especially on LinkedIn, Reddit, Shopify forums,and other spaces where merchants and partners are active. You’ll shape community engagement, build conversations, and help create social content and campaigns that feel genuine, helpful, and worth sharing.

This is a creative, hands-on role with room to grow — ideal for someone who’s excited about brand storytelling, social strategy, and connecting with real merchants.

You’ll work closely with our Content and Partnership teams and report to the Marketing Lead. This role gives you the chance to learn, experiment, and make a real impact on how a top Shopify app connects with its audience.

1. Community Engagement & Advocacy

Shape our app presence across key Shopify-related communities with a focus on trust-building and visibility.
Actively represent our app in Shopify-related and eCommerce communities such as Reddit, the Shopify Community Forum, Discord groups, and Facebook groups
Join relevant conversations, provide helpful insights, and build genuine relationships with merchants, Shopify Experts, and potential partners
Keep track of what people are saying in these communities to spot opportunities for engagement, gather feedback, or increase brand visibility
Encourage and support our merchants to speak positively about our product, helping strengthen our reputation as a trusted, helpful brand in the affiliate marketing space

2. Social Branding & Organic Visibility

Drive brand presence on professional platforms — especially LinkedIn — through strategic content and positioning.
Build and manage social presence and content strategy across LinkedIn and other social channels.
Create engaging visual assets for social media & translate complex ideas into visuals, like PDF carousels, infographics and short-form videos that capture attention and communicate value.
Develop and manage strong personal and brand profiles on LinkedIn
Strengthen our app’s visibility by engaging with trusted voices, including Shopify Experts and B2B influencers on LinkedIn
Ensure a consistent brand voice, tone, and positioning across all social channels

3. Campaigns That Spark Engagement & Sharing

Design and launch initiatives that inspire conversation, encourage referrals, and spotlight Secomapp’s product impact.
Plan creative social campaigns that generate user-generated content (UGC) and organic reach
Highlight real merchant stories and partnership successes in engaging, shareable formats
Experiment with messaging and formats to optimize campaign performance and brand visibility

1-2 years of experience in community, social, or brand engagement roles (preferably in SaaS, B2B, or eCommerce)
Proven experience building and growing online communities (e.g., Reddit, Discord, Shopify forums, LinkedIn, Facebook & private groups)
Strong familiarity with managing and developing personal branding on professional platforms — especially LinkedIn
Intermediate skills in image/video editing for social content
Familiarity with review platforms such as G2, Capterra, and Trustpilot is a plus
Excellent written English — clear, professional, and adaptable to different audiences
Strategic thinker with the ability to work both independently and cross-functionally
Comfortable working in fast-paced environments with room for experimentation
Based in Hanoi

You Might Be a Great Fit If

You’ve built or supported communities in SaaS or the Shopify ecosystem. You actively observe, engage in, and help shape conversations on LinkedIn, Reddit, or Slack — and know when to speak up. You’re interested in building and growing personal brands on LinkedIn, both for yourself and others. You communicate clearly, stay up to date with eCommerce and affiliate marketing trends, and enjoy experimenting with new social content formats. You value ownership, creativity, and making a real impact in your work.

Join a top-rated Shopify app with strong brand recognition. As our community grows, this role has the potential to evolve into a leadership position shaping brand voice and influence across the ecosystem.
Competitive salary (Up to 20M) + performance-based bonus
Collaborative, professional office environment based in Hanoi
High-ownership role with strategic impact
Access to top communities, learning resources, and professional growth
A fast-moving, results-driven team that values ideas over ego