MOMO

Senior - Growth Executive, User Growth

Quận 7, Hồ Chí Minh

Posted 2 weeks ago and Job expires in 1 day ago

MoMo is a leading fintech company revolutionizing the way people make payments and manage their finances. As part of our ongoing expansion, we are looking for a dynamic and results-driven Senior - Growth Executive to join our SME Payment & Business Solutions department. The SME Payment & Business Solutions at MoMo is at the forefront of transforming how payments are made. We are a fast-expanding team dedicated to bringing innovative payment solutions to merchants and consumers. Our team is driven by a strong focus on innovation and people development, fostering a culture of continuous learning and improvement.

Responsibilities

Build detailed user growth programs to drive both acquisition and retention for assigned projects, encompassing various levers such as marketing, promotions, product optimization;
Conduct market research and competitive analysis to identify growth opportunities, market trends, and customer needs;
Utilize data analytics to optimize promotional programs and communication messages based on user behaviors, achieving cost reduction while increasing user growth, continuously optimize through sprints to reach set targets;
Lead the execution of growth initiatives with a cross-disciplinary team of growth, marketing, product, tech, data…; ensuring alignment and secure the support needed to execute growth plans;
Manage budget allocation between promo cost and media mix that best suits business objectives, across both in-app and external channels;
Work closely with product team to provide user insights & business-led product development;
Continuously monitor key performance indicators (KPIs) related to growth initiatives; provide regular reports, analysis and insights to support decision making.

Requirements

Hunger to drive action and impact;
Strong intuition about user and product experience;
Strong analytical skills; extensive experience in user research, insights search, and building marketing campaigns;
At least 2-3 years of experience in relevant fields such as Growth, Product Marketing, Business Analytics or User Insights;
Strong interpersonal skill; able to manage stakeholders and drive for results;
Familiar with the Food Delivery/Ride-hailing/Ecommerce/Fintech market and able to draw on local nuances to design growth activities that are highly relevant to our users.
Bachelor’s degree in Marketing, Data, Business or Finance.