Department: Platform Team
About the Role
We build a platform with AI features. Our first marketing channel is YouTube, aimed at the Korean-Vietnamese B2B and B2C market: development teams, product planners, and startups.
This role takes the marketing plans and turns them into finished videos, and keeps the channel moving.
We are not asking for years of editing craft. What matters more is picking up new tools quickly and getting them to work in production. Our content will be screen-recorded product demos and tutorials, so whichever tools get you there fastest are the right ones.
What we look at is Korean-language sense and how effectively you learn tools.
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Your role & responsibilities- Build, develop, and manage YouTube and social media fanpage systems to drive traffic to the website.
- Develop content ideas around trending topics, news, entertainment, and other relevant themes to increase reach, engagement, and website clicks.
- Contribute ideas for branded video concepts.
- Edit short-form video clips from existing content.
- Write engaging captions, headlines, and social media content designed to create curiosity, increase engagement, and optimize CTR.
- Monitor content performance based on key metrics such as:
- Reach – Engagement – Clicks – CTR – Website Traffic.
- Proactively research trends, viral content, and hot topics in international markets and quickly adapt them for social media channels.
- Use AI tools to speed up the production of content, visuals, and creative ideas.
- Manage the content posting schedule and optimize content quality for each page and topic.
- Prepare regular performance reports and propose improvements to optimize traffic and content effectiveness.
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Your skills & qualificationsRequired
- Korean proficiency sufficient for working purposes, equivalent to TOPIK Level 4 or above. Able to understand Korean content and independently identify basic errors in subtitles.
- Understand how YouTube content distribution works and have a mindset for driving traffic from social media to the website.
- Able to write engaging captions, create strong headlines, and use effective curiosity hooks.
- Proficient in content-related tools.
- Quick to catch up with trends and sensitive to viral content.
- Proactive and responsible at work.
- Willing to learn and interested in researching social media and platform trends. Responsible for maintaining the video posting schedule. For a new channel, consistency and regularity in publishing content are very important.
- Able to receive feedback and make revisions quickly.
Preferred
- Experience using AI-assisted editing tools such as Descript, Screen Studio, Opus Clip, ElevenLabs, etc.
- Experience independently managing a YouTube channel or other social media content channels.
- Interested in fields such as IT, SaaS, and tools for programmers/developers.
- Regularly follows Korean YouTube content.
- Preference will be given to graduates of the Academy of Journalism and Communication.
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Benefits- Gross Salary: negotiable
- Excellent employee bonus, 13th month salary, holiday bonus, Tet...
- 1 paid leave on the company's foundation date
- Contribute to SHUI at a high percentage.
- Bonus with PVI health insurance.
- Active & young working environment
- Every 2 years of consecutive work, 1 more full paid annual leave
- Annual Company trip and other team-building activities
- Full support for the laptop and AI tool subscriptions required for the role
Working Time & Location
- Employment type: full-time, with a 2-month probation period
- Working time: 08:30-17:30, Mon-Fri
- Working Location: 15th Fl, Pearl Tower, Chau Van Liem St, Tu Liem Ward, Ha Noi
