Arobid is a Global B2B Trade & Digital Exhibition Platform connecting buyers and suppliers in the e-commerce and import-export sectors.
As our B2B Content Writer, you will be the voice of our expertise. Your primary mission is to create insightful English content that establishes Arobid as a thought leader in international trade. You will use a data-driven approach to understand what resonates with our audience, continuously improving our content and shaping our editorial calendar. This role also requires the ability to fluently adapt content between English and Vietnamese.
Research & Content Creation: Conduct in-depth research on market trends, B2B e-commerce, and import-export topics to produce high-value articles, industry reports, and market guides. Write clear, compelling, and well-structured long-form content in English that is crafted for a professional B2B audience. Manage fundamental on-page elements, including titles, meta descriptions, headers, and internal linking to ensure content is discoverable and user-friendly.
Content Performance & Strategy Analyze: content performance using web analytics to understand user engagement, traffic patterns, and conversion rates. Use data-driven insights to report on content effectiveness, recommend improvements for existing articles, and help shape the future content plan. Stay informed on industry conversations to ensure our content is consistently relevant, timely, and authoritative.
Bilingual Content Adaptation: Translate and localize key English articles into fluent, culturally relevant Vietnamese to engage our domestic and global audience. Adapt and rewrite existing Vietnamese content into high-quality English for our global platform. Ensure all technical and industry-specific terminology is accurate and consistent across both languages.