Build and maintain Data Marts to support reporting and analytics for Web/App platforms, ensuring data accuracy, consistency and accessibility.
Analyze user behavior and engagement to recommend improvements in UX/UI, content, and personalization.
Provide analysis and report to manager level to drive the business forward. Communicate your analysis and reporting in an easy-to-understand way through presentations, email, and with proper documentation.
Maintain and enrich CRM data mart especially for data related to digital platforms to support CRM report, ad-hoc, monitoring, evaluation activities and other purposes.
Be able to interact with all departments and work closely with business user to identify requirements and expected outcomes.
Designing automated reporting and providing recommendation to business user.
Evaluate new strategies to keep customer engaged or win them back.
Create and maintain documentation including requirements.
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Your skills & qualifications
Proficient in Python, GA and Appsflyer
Experienced in MKT Analyst/Growth Analyst/Digital Performance Analyst/Data Analyst positions
Experienced in Fintech/ E-commerce/ Ride Hailing/ Tech/ CFC/ Banking industry
